Media Overload: The Problem With Infinite Choice

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The average American spends 13.6 hours consuming media every day from dozens of different sources. By 2015, analysts predict we'll watch close to 15.5 hours of media on a daily basis


In short: Our culture has reached media over-saturation. And it’s affecting the way we consume and appreciate content.



Several scientific studies even show that more options actually make us less satisfied. Researchers from Hope College and Yale University studied several thousand subjects and found those who compare and deliberate on their choices more frequently experienced much higher levels of unhappiness — even depression. Read more...


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