A new app aims to make finding missing children in the most populated country in the world a little bit easier and more of a collective effort.
Advertising agency JWT China and missing children site Baby Back Home have jointly developed an app in China that utilizes facial-recognition technology to help identify missing or kidnapped kids, Creativity Online reported. The organizations say that, with a population reaching approximately 1.4 billion, everyone can be a search volunteer.
Users of the app can take a photo of a child they think is lost on their phone. The app then uses facial-recognition technology to identify matches with a missing persons database. If a match is found, the family is notified. Within one week of the app's launch, there were 20,000 downloads and two children were reunited with their families, according to JWT. Read more...
More about China, Apps, Facial Recognition, Lifestyle, and Family Parenting
Comments
Post a Comment